by Leigh Plowman | 12 April 2017 | Facebook Ads |
Optometry Marketing How often do patients say this? Let’s say that you’re a Behavioural Optometrist. You’ve got a mother and son in the consultation room. Let’s call them Kim and Xavier. Xavier is a hyperope. You’ve nearly finished explaining your findings. You...
by Leigh Plowman | 5 April 2017 | Engagement |
Optometry Social Media Doesn’t it feel great when you post on social media and your new post really takes off ?! You get a ton of likes, comments and shares. And your followers mention your post at their next Eye Appointments. What can you take away from this...
by Leigh Plowman | 15 February 2017 | Facebook Page |
Let’s say that you have an Behavioural Optometry Practice. Perhaps it’s young, say ten years old. You know that your practice needs new patients, or the bills will pile up and you’ll never be able to leave the office. You heard that you can get thirty new...
by Leigh Plowman | 19 April 2016 | Optometry, Social Media |
Optometry Social Media Your practice has been cruising. The appointment book is solid. Then you hear news that a new corporate optometry practice is coming. And their new store is right across the road. Oh. And they’re fully owned by a health fund. AND they happen to...
by Leigh Plowman | 3 April 2016 | Engagement, Optometry, Social Media |
Optometry Social Media Marketing Ready to publish another cool post? Your finger is hovering over the ‘Post’ button. Your image is attention grabbing, serious, fun or just plain awesome. Your team loved your post idea, helping you to take the image or...