by Leigh Plowman | 25 October 2015 | Interview, Optometry, Social Media |
Optometry Social Media Marketing Dan Wilkinson is the Social Media Lead at Sapient Nitro Australia, the agency behind the recent #ChocPlusWhat campaign including the launch of Cadbury Dairy Milk Chocolate with Vegemite, which went viral twice. Dan says that he’s been...
by Leigh Plowman | 19 October 2015 | Adwords, Optometry |
Optometry Websites Today, you can order almost anything online. Did you know that you can order new patients too? Pay-per-click is a paid advertising service to get new patients to your front door. One of the largest is Google Adwords, which provides an ‘introduction...
by Leigh Plowman | 11 October 2015 | Optometry, Social Media |
Imagine that you managed Facebook for either OPSM or Specsavers. What would you write about? I love Independent Optometry. However, I know good people at OPSM and Specsavers. As of writing, OPSM Australia has 30,042 Likes compared to Specsavers Australia 44,216 Likes....