by Leigh Plowman | 12 April 2017 | Facebook Ads |
Optometry Marketing How often do patients say this? Let’s say that you’re a Behavioural Optometrist. You’ve got a mother and son in the consultation room. Let’s call them Kim and Xavier. Xavier is a hyperope. You’ve nearly finished explaining your findings. You...
by Leigh Plowman | 5 April 2017 | Engagement |
Optometry Social Media Doesn’t it feel great when you post on social media and your new post really takes off ?! You get a ton of likes, comments and shares. And your followers mention your post at their next Eye Appointments. What can you take away from this...
by Leigh Plowman | 29 March 2017 | Facebook Ads, Facebook Page |
Optometry Social Media Do you follow Apple, Starbucks or Coca-Cola on Facebook? If so, you’re like so many other people! Currently Coca-Cola has over 103 million followers, Starbucks 36 million and Apple 5 million. What do they have in common? They don’t post...
by Leigh Plowman | 20 February 2017 | Social Media |
Optometry Marketing Don’t you love the freedom of being an Independent Optometrist? You have the freedom to choose what you offer patients, including frames, lenses, contacts and vision therapy types you offer. And you also have the ability to make your practice look...
by Leigh Plowman | 15 February 2017 | Facebook Page |
Let’s say that you have an Behavioural Optometry Practice. Perhaps it’s young, say ten years old. You know that your practice needs new patients, or the bills will pile up and you’ll never be able to leave the office. You heard that you can get thirty new...